Wednesday, December 25, 2019

The Monster in Mary Shelleys Frankenstein Essay - 1205 Words

The Monster in Mary Shelleys Frankenstein There are many ideas as to who the monster really is in Frankenstein and in this essay I will explore who the monster is in the novel. The three main ideas are whether it is Victor, society itself or indeed the monster who is truly evil. Although Victors creation is known as the Monster, by reading the novel it is clear that this isnt the full story. The beginning of chapter 5 is very important in the novel, as this is the chapter in which the Monster is brought to life, and we learn a lot about what the Monster is really like. We see from the word dreary in the first sentence and dismally a few lines down that misery is to come once the†¦show more content†¦He also says how delineate the wretch whom with such infinite pains and care I had endeavoured to form. This quote is useful for two reasons. Firstly it shows his character as a scientist, when he uses the word delineate. This means explain and is used in science. The other reason is that he says with infinite pains and care and this reinforces the point that he has worked very hard on this, and he is now repulsed by it. In the next paragraph he writes I had deprived myself of rest and health which again demonstrates that he has worked incredibly hard, and also acts as a parallel to Captain Walton. In this chapter he sees the beauty of his creation turn into a cat astrophe. This point is proven when he says that the beauty of the dream vanished. He also adds breathless horror and disgust filled my heart. This shows that he is scared and ashamed of what he has done. He describes the Monster as something that even Dante could not have conceived. Dante is the author of the Divine Comedy, in which he describes Hell. By this Victor means the Monster is so bad, he is worse than anything from Hell itself. Chapter 16, and page 130 before it is a turning point because the Monster does nothing wrong, but Felix judges him by his appearance and attacks him. This is what turns the Monster evil. He calls theShow MoreRelated Victor Frankenstein is the Monster in Mary Shelleys Frankenstein566 Words   |  3 PagesVictor Frankenstein is the Monster in Mary Shelleys Frankenstein   Ã‚  Ã‚  Ã‚  Ã‚  Through out the novel we are under the assumption that the demon in the novel is the man who is disfigured and hideous on the outside. While we view Victor Frankenstein as the handsome and caring victim, even though sometimes a monster cannot be seen but heard. Looks can be deceiving but actions are always true.   Ã‚  Ã‚  Ã‚  Ã‚  We first view Frankenstein’s ignorance while he is busy in his work. He had not visited his family forRead MoreDr. Frankenstein is the Real Monster in Mary Shelley’s Frankenstein883 Words   |  4 Pagesits limbs,† writes Mary Shelley, describing the moment in which Victor Frankenstein fully identifies his creation. He realizes that this monster could ruin both his life and the lives of many more people. Shortly after this realization, the creator rushes out of the room. What to do now that this creature is alive and ready to do as it pleases? After reading the Mary Shelley novel, ‘Frankenstein’ I will try to answer the question, ‘who is the real monster? Dr. Frankenstein or his creation?’Read MoreThe Reanimated Monster of Mary Shelleys Frankenstein Essay759 Words   |  4 PagesFrankenstein has become a symbol in contemporary society. Upon hearing the name, one might imagine a tall, muscular green man with short black hair, a flat head, and two bolts pierced on both sides of his neck. Although that is the Frankenstein present now, the modern Frankenstein is only an adaptation of Mary Shelley’s original creature. Shelley’s Frankenstein, 1818, is a gothic novel in which she tells the tale of a man creating life. This creation of Victor Frankenstein’s monster eventually hurtRead MoreEssay on The True Monster in Mary Shelleys Frankenstein1301 Words   |  6 Pages Like most horror stories, Mary Shelley’s Frankenstein has a wretched monster who terrorizes and kills his victims with ease. However, the story is not as simple as it seems. One increasingly popular view of the true nature of the creature is one of understanding. This sympathetic view is often strengthened by looking at the upbringing of the creature in the harsh world in which he matures much as a child would. With no friends or even a true father, the creature can be said to be a product of societyRead MoreEssay on The Real Monster in Mary Shelleys Frankenstein2121 Words   |  9 PagesFrankenstein is a classic horror novel, but with a twist of many other genres. Written by Mary Shelley, it was a novel which mixed many exciting elements, such as horror, drama and romance. The story follows a young doctor named Victor Frankenstein, who has an obsession to reincarnate the dead, but his attempts at this fail horribly, and Victor finds himself in deep peril, as the monster stalks him throughout the world. I aim to investigate the issue, however, of who is the true monster inRead More Victor Frankenstein as the Monster in Mary Shelleys Frankenstein626 Words   |  3 PagesWhat is a monster? The word monster causes one to imagine a hideous, deformed or nonhuman creature that appears in horror movies and novels and terrifies everyone in its path. More importantly, however, the creature described generally behaves monstrously, doing things which harm society and acting with little consideration for the feelings and safety of others. Thus, it is the behavior which primarily defines a monster, rather than its physical appearance(Levine 13). Alhough Victor FrankensteinRead MoreVictor Frankenstein as the Monster in Mary Shelleys Frankenstein1924 Words   |  8 PagesIn the novel Frankenstein, by Mary Shelley, Victor Frankenstein is the true monster, not the creature himself. Victor Frankenstein grew up in Geneva. He had a strong interest in reading the works of the ancient and outdated alchemists, and was fascinated by science and the secret of life. One day he decided that he wanted to study further, so Victor actually created a person of his own out of old body parts and strange chemicals. When the creature came to life, he was a hideously ugly beast.Read MoreThe Development and Change of the Monster in Mary Shelleys Frankenstein3845 Words   |  16 PagesChange of the Monster in Mary Shelleys Frankenstein The structure of Frankenstein begins as an epistolary, narrative story by Robert Walton to his sister (Mrs Saville) in England. Walton’s letters tell us that he is exploring, searching for what lies beyond the North Pole and that he longs for fame and glory. Walton and Frankenstein connect in this novel as they both seek and have a thirst for knowledge. For Walton it is his exploration, for Frankenstein it is to discoverRead MoreSympathy For The Monster In Mary Shelleys Frankenstein887 Words   |  4 PagesBrandon Zakrosky Toni J. Weeden English 14 November 2017 The Monster There were several times I had sympathy for the monster in the novel Frankenstein by Mary Shelley. Victor came from a privileged family and decided he wanted to play god, which is when he created the monster. It was selfish of Victor to create the monster and leave without explaining the world it. After reading this essay I think you will also have sympathy for the monster. Sympathy is when you have feelings of pity or sorrow towardsRead MoreThe Monster Inside in Mary Shelleys Frankenstein922 Words   |  4 Pagesunconscious minds that they otherwise would not have noticed themselves. Mary Shelley, an accomplished writer during the Romantic Era of English Literature, is the author of Frankenstein. Victor Frankenstein is a young man with a hunger and passion for knowledge and science. He wants to do what no one has ever done before- create human life all on his own. Victor creates an eight foot tall, grotesquely terrifying monster that after continuous rejection from society, decides to take revenge on

Tuesday, December 17, 2019

Themes and Literary Techniqes Used in Joseph Conrad’s...

Joseph Conrad’s Heart of Darkness A. Conrad’s Heart of Darkness has been criticized as a novel filled with blatant racism, because of its dehumanization of the Africans through name calling and portrayal of them as inhuman. I agree that the terms and wording of this novel are racist and very inappropriate for today’s world to use, but we have to remind ourselves of the time period in which this was written. Conrad’s use of racist remarks like â€Å"savages† and the â€Å"N† word to label the Africans in the story reflect the beliefs and thoughts of Britain at that time. The lifestyles of the natives were seen as unsophisticated and alien to more refined middle and upper classes of eastern civilizations. It was a different world that what they were used to. Conrad, himself, seemed to have had issues with people of color. His focus and slight obsession with the â€Å"black† skin of the natives can be seems in lines like â€Å"A black figure stood up, strode on long black legs, wa ving long black arms....† White people, in those times and still today, see themselves as the superior race to all races. It is just an attitude that has existed throughout history; though it has lessened within the past half century. Even though something holds values that modern societies deem wrong and unforgivable doesn’t mean it is not a great piece of art. B. Joseph Conrad frequently used paired diction to create complex description and thematic meaning to his work. One example of this pairing can seem

Sunday, December 8, 2019

Global Business Marketing and Environment

Question: Discuss about the Global Business Marketing and Environment. Answer: Introduction: In the globalize business environment, every organizations focus on utilizing effective marketing strategies for fulfilling the business responsibilities in an appropriate manner. Many studies have highlighted the fact that selection of unique and innovative marketing strategies is crucial for creating desired impact on the market (Chang, 2016). Organizations need to cover different aspects including culture, values, believes of a particular economy for fulfilling the business objectives in an appropriate manner. In this study, the focus will be on the prime software technology providers namely Microsoft and its marketing strategy in the Australian market. The study also focuses on to evaluate the implemented marketing strategies impact on the Australian culture. Microsoft always tries to provide revolutionary technological products that completely change the process of daily activities. In this study, the focus will be on Microsoft new technology product namely Windows 10 Mobile and its expected impact on the host country culture. Australian market culture before the introduction of Windows 10 Mobile operating system: As per the article by Baran Galka (2013), mobile phones have become an integral part of modern day lifestyle. It has allowed people to stay connected with each other in a much more easy way. As a result, like any other economies, mobile phone market also has grown rapidly in the Australian market. It has influenced different organizations to develop effective and innovative products to grab the attention of the Australian customers. In 2010, around 25 million mobile phones have sold in the Australian market. The number has increased by around 20% in 2011 indicates the fact that Australian people are becoming more depended on mobile phone gadgets. Armstrong et al. (2014) have highlighted the fact that technological evaluation has influenced mobile phone business sector extremely competitive where people are changing their choice of preference in continues manner. For that reason, all the organizations dealing in the mobile phone business sector focusing on to invest maximum amount on the RD department so that it can able to fulfill the needs to the Australian customers in an appropriate manner. However, Bose, I., Jha Joshi (2014) have highlighted that the market culture of Australia is very much focused on appreciating better technologies in the mobile phone market. Furthermore, trends in Australian market focuses on to evaluate different alternative options, which have created challenges for the organizations. Specifically, as the customers are having more than one options, it has become obvious from the all the organizations to focus on the innovative marketing strategies for fulfilling the business objectives in an appropriate manner. Several studies have highlighted the fact that Apple phones are the first choice of the Australian customers, as it is technologically updated as well as customers friendly. However, Australian mobile phone market is also focusing effective utilization of android operating systems for mobile phones so that it can able to fulfill all the needs of the customers. As per the article by Crawford Crawford (2016), Australian market culture is ve ry much biased towards the android operating system. It has been assessed that around 52% of entire sales units of mobile phones in Australian market runs on android operating system. It highlights the fact that other mobile operating systems like windows have to struggle to develop its market in an appropriate manner. As per the article by De Mooij (2013), Australian market culture is presently facing challenges associated with the retail sales volume of the mobile phones. In 2012, around 40% of the total mobile sales volume has occurred through the retail sales process. However, the number has decreased significantly to 27% in the year of 2015. Therefore, it indicates the fact that people are becoming more technologically advanced and they are looking to purchase mobile and other electronic products from the e-commerce or online platforms as well. For that reason, it has become necessary for the organizations like Microsoft to focus on the technological valuation process for fulfilling the business objectives in an appropriate manner. Many studies have highlighted the fact that Australian people are always looking for new and innovative alternative options for fulfilling the needs of the potential customers (Sabnis Grewal, 2012). Now, operating system is among the prime factors that help organiz ations to create brand loyalty in the mobile phone market. For that reason, Microsoft has invested huge amount to upgrade the Windows operating system to such extent so that it can able to enhance the mobile phone usage culture on an individual. For instance, one of the prime reasons of increasing popularity of android and IPhone operating system is its user-friendly perspective (Ferrell Hartline, 2012). For that reason, it has also induced Microsoft to focus on the development of advance user-friendly operating system for fulfilling the business objectives in an appropriate manner. In addition, it also has established the fact that Microsoft will have to focus on the present market culture of Australian mobile phone market for fulfilling all the entire business objectives in an effective way. Impact of Windows 10 Mobile operating system on the Australian market culture: As per the article by Kotler et al. (2015), Microsoft always has tried to focus on the effective evaluation of the advance technologies for fulfilling the customer needs in an effective way. Specifically, as the Windows mobile operating system has not able to create desired impact on the global market; Microsoft has tried to evaluate all possible factors in an in-depth way so that it can fix all the problems in an appropriate manner. For that reason, Microsoft has developed Windows 10 mobile operating system in such a way so that people do not have to face any challenges at the time of using this operating system. Furthermore, Microsoft has tried to utilize aggressive marketing strategies for reaching close to the potential Australian customers. For that reason, Microsoft has utilized several marketing tools like television and radio for providing necessary information to the customers. It has selected different prime shows or live sports program to utilize advertisements for ensurin g that newly developed operating system can be accepted by the potential Australian customers. As highlighted by Palmatier et al. (2016) Microsoft has consciously provided upgrade options for other Windows mobile phone user to enhance the satisfaction level of the customers in an appropriate way. In addition, Microsoft marketing strategies has tried to highlight the security level of Windows phones compared to any other mobile phone device. For that reason, Microsoft has tried to provide the best possible products for the Australian people so that their preferences pattern become biased towards the Windows 10 mobile operating system. It has been assessed that Windows 10 mobile application has tried to cover all possible aspects for competing with any other smartphones like android or Apple devices in an appropriate way. As per the article by Pagani (2013) internet platform and social media also has created huge amount of impact on the overall market culture in Australia. Specifically, social media has become an integral part of teenagers or young people lives. For that reason, it has become necessary for the Microsoft to focus on the effective utilization of social media and other internet platforms for reaching to the potential customers in an appropriate manner. The marketing strategy of Microsoft will have to utilize political, economical, legal, social and technological factors in an effective way. For instance, Australian government has always tried to influence foreign organizations to focus on the effective utilization of the Australian labor force market for enhancing the economical condition of the society (Wiewiora et al., 2013). Therefore, the marketing strategy of Microsoft will have to focus on utilizing Australian labor force market for creating desired impact on the market. It not onl y will boost up the political culture but also will improve the economical condition of the country (microsoft.com, 2016). Therefore, it has helped Microsoft to represent itself as a responsible corporate citizen. Furthermore, the marketing strategies of Microsoft has tried to maintain all the legislative rules and regulations for ensuring that it is not violating culture of Australian market. In addition, Microsoft has taken several social initiatives like educating poor children and reducing the adverse impact on environment as much as possible so that people can feel some kind on emotional connection with the products. It has been assessed that the marketing strategy of Microsoft has also focused on utilizing strong global brand name of the organization to enhance the trust level among the customers. For that reason, it has tried to utilize different types of sponsorship programs to get close to the customers in an appropriate manner (Singh, 2014). The marketing strategy of Micro soft has also focused on providing seasonal discounts and offers to the Australian customers for enhancing the sales volume at the desired level. It has also ensured that all the Australian people receive the superior quality of customer services, as it will ensure the satisfaction level of the customers remain at the desired level. Conclusion: From the above discussion, it can be assessed that effective utilization of marketing strategy is necessary for fulfilling all the business objectives in an appropriate manner. Specifically, global brands like Windows 10 mobile of Microsoft has to focus on the utilizing several marketing strategies for achieving greater share of the market. However, the study has also highlighted the fact that initiated marketing strategy has to consider culture of the host country, as it will help the organization to get close to the potential customers in an appropriate way. On the other hand, inappropriate utilization of culture will create challenges for the organizations to fulfill all the business objectives in an effective way. References: Armstrong, G., Adam, S., Denize, S., Kotler, P. (2014).Principles of marketing. Pearson Australia. Baran, R. J., Galka, R. J. (2013).CRM: the foundation of contemporary marketing strategy. Routledge. Bose, I., Jha, A., Joshi, H. (2014). Microsoft IT India: A Journey in Business Model Transformation. Chang, J. F. (2016).Business process management systems: strategy and implementation. CRC Press. Crawford, R., Crawford, R. (2016). Opening for business: A comparison of J. Walter Thompson and McCann Ericksons entries into the Australian market.Journal of Historical Research in Marketing,8(3), 452-472. De Mooij, M. (2013).Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Ferrell, O. C., Hartline, M. (2012).Marketing strategy, text and cases. Nelson Education. Kotler, P., Burton, S., Deans, K., Brown, L., Armstrong, G. (2015).Marketing. Pearson Higher Education AU. microsoft.com (2016). Microsoft.com. Retrieved 30 December 2016, from https://www.microsoft.com Pagani, M. (2013). Digital Business Strategy and Value Creation: Framing the Dynamic Cycle of Control Points.Mis Quarterly,37(2), 617-632. Palmatier, R., Stern, L., El-Ansary, A., Anderson, E. (2016).Marketing channel strategy. Routledge. Sabnis, G., Grewal, R. (2012). Competition and its implications for marketing strategy.Handbook of Marketing Strategy, 58-77. Singh, N. P. (2014). Microsoft Acquired Nokia in Unipolar Operating System Market.Independent Journal of Management Production,5(3), 598-622. Wiewiora, A., Trigunarsyah, B., Murphy, G., Coffey, V. (2013). Organizational culture and willingness to share knowledge: A competing values perspective in Australian context.International Journal of Project Management,31(8), 1163-1174.

Sunday, December 1, 2019

Resource Distribution Corporate Social Responsibility Policy

Executive Summary To worthy causes, it is important that as a member of the society, the business entities should give their support which mainly includes donating money and devoted time. The corporate social responsibility emerged in the United State and Europe as corporation became more powerful and then the communities started reacting to their excess power.Advertising We will write a custom assessment sample on Resource Distribution: Corporate Social Responsibility Policy specifically for you for only $16.05 $11/page Learn More Even thought the corporate social responsibility has been in existence since the 1990s, its application has increased in the 2000s with many nations developing legal basis for it. Many of these laws assert that the reason for using the CSR policy has two major reasons; to optimize the work of private sector in the societal welfare and to decrease the possible social gap between the local community and the â€Å"company commun ity†. The state has urged companies to become a source of welfare not simply for their employees but also for the whole community in general. For this company, the corporate social responsibility is normally stretched beyond money donations and volunteering of time for what it’s worth. This policy has become a way in through which the company basically operates. The company seeks to be the best member of the society by operating responsibly to the employees, the community in general. The operations of the Company are environment friendly and supportive of the sustainable environment. This is the reason the firm invests in the welfare of the organisation through grants, fundraising, community service, scholarships and awards. The firm has made CSR an integral part of this business plan, action plans and goals. Introduction There are essentially three levels of social responsibility that this company pursues. The first level is just institutional and this is done in accor dance to the company’s general responsibility as a business entity to the society. This includes paying tax and observing the minimum wage requirement. The second is organisational level where this company takes responsibility for its activities and operations and the impact to the society like wastes and energy emissions. The third level and the one that is addressed in this report is the ‘individual’ responsibility and this is finds its basis in the fact that there is administrative discretion and managers act as social actors and they make the decisions on how the business would give back to the society. Case Study I: Australian Red Cross History The vision of the organisation is to improve the lives of the most susceptible individuals in Australia and across the world by mobilisation of the humanitarian support.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Th e Australian Red Cross was established as a branch of the British Red Cross in 1914. The organisation was formed as an initiative of Lady Helen Munro-Ferguson. She was the wife of the governor general and she convened a meeting exactly nine days after the First World War had begun and this was on 13th august 1914 (Suter, 2010, p. 1). She was previously been a member of the British red cross in Fyfe, Scotland and by virtue of this, she definitely aware of the crucial role the organisation had played in Britain in the previous years (Oppenheimer, 2008, p. 45). At the same time she invited the wives of all the governors to create a local committee in every capital which readily accepted and this way, the Australian Red cross was born (Suter, 2010, p. 1). The First World War The major task that the initial Australian Red Cross was charged with was to offer first aid care to the wounded troops. The services offered included distribution simple necessities like soaps for bathing and washi ng, special food stuffs for the victims, other toiletries and other help needed by the sick as well. In very few weeks after the formations this organisation, it got help very fast and it was already set to distribute items like clothing. The victims were therefore provided with shirts, socks and cardigans since many had lost their properties. Because they also sustained injuries, the Red Cross enabled provision of medication and medical equipment. In few months the Australian red cross expanded its services and begun shipping items like hospital facilities, food stuffs and mosquito nets. It started providing voluntary Aid Detachments where the volunteer took care of the sick and injured people in hospital on transportation on trains and the convalescent homes (Suter, 2010, p. 1). In 1915, this branch of Red Cross started the transportation service which later became one of the main activities of the organisation. These services enabled driving of soldiers who were injured and broug ht to the hospital ships back to their homes and to convalescent facilities. In a very short time, up to 1916, the services had enough vehicles serving battle fields of France, east Africa and Italy. This experience of the First World War made the organisation realise that transport was the main activity (Suter, 2010, p. 2). This included ambulance rounds and trips to collect materials and return patients home.Advertising We will write a custom assessment sample on Resource Distribution: Corporate Social Responsibility Policy specifically for you for only $16.05 $11/page Learn More In 1945, the Red Cross had a very efficient transport department performing at its peak as a result of its efficiency and the number of victims of the war, this department experienced the highest need ever. The volunteering drivers drove 1000s of injured servicemen and prisoners of war to hospitals, homes, and convalescence facilities. The roads were seen having many buses an d vans in airports, railways and other terminuses picking soldiers (Suter, 2010, p. 2). The Red Cross supplied these personal except professionals like nurses and doctors. The Red Cross undertook to care for enormous activities during the Second World War period, consequently, its volunteers actively worked alongside medical practitioners to execute this assistance. In the post war time, the Australian Red Cross became actively involved in offering emergency services and developmental relief help to many nations in the region (Suter, 2010, p. 3). Many parts of the world were in great disparity and the Red Cross took the initiative of fulfilling the humanitarian responsibility whenever it could. However the main focus was to provide help to regions overseas. These areas included the Asia pacific region and Africa. One main department of the Australian Red Cross was the blood service which was established in 1929 to provide blood testing and transfusion services. Today it is the best blood service on the planet. Currently, the national office if the organisation is located in Melbourne and its chief executive officer has society-wide responsibility. Each major city has state and territory officers responsible for recruiting and provision of services. These services include blood services, first aid, health and safety issues, tracing and refugee services and disaster and community service (Suter, 2010, p. 3). The organisation is also an active member of the international Red Cross operating in 186 nations. The achievement of this organisation were to provide services to the world war victims and in the recent times, it has been very active in responding to the disaster like tsunami, accidents, the Indonesian earthquake and other program in the community supporting vulnerable people and giving them a chance to improve their lives (Suter, 2010, p. 4). The Red Cross also has programs across the world dealing in the issues related to HIV/AIDS pandemic, provision of c lean water and sanitation. The mission of the organisation has been to be the leader in provisions of humanitarian services in Australia, improving lives of susceptible persons via service delivery and to promote the humanitarian regulations and values. The size of the organisation is very large as it operates worldwide. It has over 1 million volunteers and 6,000 members serving in many countries across the world.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The structure of the organisation is simple and decentralized leadership style. There are overseas programs representing the organisation in international affairs and nine department of operation. Internationally, is managed at three levels; the council which comprises of 53 voting members with major positions of president and vice president (Australian Red Cross, 2009, para. 1). There are also positions chairpersons of every divisional advisory board in the management team. Other important posts are the audit and risk management committee. To ensure equal representation, there is the position of a youth member. There is the chairperson of the blood service as this is a major department of Red Cross. Finally there are six special councillors, state and territory representatives (Australian Red Cross, 2009, para. 1). The committee receives organisational reports and financial statements. They also have the powers to vote for or appoint board members. They have the responsibility of s electing auditors and to amending the royal charter and rules. At the second level, the board comprises of 16 members headed by the president. The members include a youth member, blood services chairperson, divisional advisory board chairpersons and the risk management committee. The third level is the Chief Executive Officer who is delegated to the daily affairs by the board (Australian Red Cross, 2009, para. 1). This is the manger of the services of the organization through departmental managers like chief financial officer director fundraising and marketing, chief operations officer. All the council members volunteers their skills, sacrifice their time and energy for humanitarian benefit. The organisation recruits international workers are paid when on abroad mission. This is achieved through technical phone interviews where the applicant discusses their qualification, skills and experience. The Red Cross also conducts behaviour assessments and then successful candidates are hire d and further trained on the relevant skills and policies of the organisation at the international Mobilisation for Action (IMPACT) (Australian Red Cross, 2009, para. 1). Our company can support the Red Cross by allocating the $ 200,000 to the humanitarian kitty especially to support medical, health and safety services. This is because in the recent past, the cases of disasters have increased and medical response is needed where the Red Cross team is required to respond promptly (Australian Red Cross, 2009, para. 1). Case Study II History In 1947, Dr. Bob Pierce reported that he had come across a situation that totally changed his life when he was on mission to China. Pierce had encountered a battered and abandoned child called White Jade this child was temporarily in the customer of her teacher, World Vision International, (2009, para. 2). He gave five dollars, the only money he had at that moment to the teacher and promised he would send the same amount every month until when the child would fully recover. This encounter inspired him to establish an organisation that would take care of the needs of children ad they seemed to be uncared for by other humanitarian organisations across the world Vision International, (2009, para. 2). This way, the Vision was born. In 1953, the child sponsorship program was initiated. The objective of this program was to respond to the needs (shelter, food, clothing, education, emotional support and love) of thousands of children who became victims of the Korean War. Currently, the organisation is operational in 90 developing nations across the world (Johnson Stoskopf, 2010, p. 369). By the year 1957, the organisation had found enough grounds to get it rolling and therefore it opened its first office in a small space in downtown Toronto. Currently the organisation has big national headquarters in Mississauga and has become one of the major and busiest office in the partnership (Gibbs Grey, 2006, p. 141). Size, work and achievem ent The organisation relies on support from individuals, government agencies, and corporate partners who are companies like ours (Rondinelli, 2006, p. 45). The world vision address the plight of the poor children, those marginalized for other reasons and seeks to develop developmental programs that are sustainable in community work (Johnson Stoskopf, 2010, p. 369). The organisation has over 607,319 donors across the globe supporting it and some companies give out money to the organisation s part of their corporate social responsibility work. World vision also has partnerships with over 390 projects worldwide and this is what has given the organisation enough resources to be able to offer help to millions of children and impoverished around the world each every year. Currently, over 454,309 children benefit from projects run by the organisation across the world. The organisation has focused on fostering change in developing nations and responding to emergency conditions in these reg ions. The organization strives to change unjust policies, and structure via foreign policy and establishing projects that empower the poor people (Garth, 2007, p. 5). Its partnerships with the governmental agencies and other humanitarian projects across the world have made world vision become a leader in overseas development and as a result the organisation is able to address the vulnerable children (Tim Claire, 2003, p. 294). The organisation provides help for child poverty eradication, offer health and nutritional help, assistance during armed conflict and HIV/AIDS intervention (Garth, 2007, p. 5). Organisational culture is that the organisation is a Christian based relief and development body and a major humanitarian worker. it engages in activities like, provision of children sponsorship programs (Gibbs Grey, 2006, p. 141), promoting Christian values, enhancing community awareness to justice, campaign for sensitivity to the needs of others, provision of emergency relief and wo rking in collaboration with churches and governments to promote the general welfare of children especially the orphans (Tim Claire, 2003, p. 294). The World Vision International now headquartered in Monrovia California and it has a staff of 40,000 employee across the globe and 48 national officers across the world and operating in 100 countries. Most of the funding is from the private individual, foundations and corporations (Rondinelli, 2006, p. 65). The government also gives its support. Organizational Structure The world vision is a legal entity and it has a simple international organizational structure to enable it run its operations properly. The national offices include the members and partners of world vision. On the international arena, the organisation is managed by the World vision council (Johnson Stoskopf, 2010, p. 369). The council has the responsibility of designing the structure of membership, finding and entering into partnership. The council also has representativ es in every national office in the countries that it operates in. The council meets after every three years to develop policies and recommend them to the board, design strategies and evaluate whether the strategic goals were met (Tim Claire, 2003, p. 294). The board has 25 members and they are only from 19 countries where the organisation has operations. The board meets twice a year. The board has power to elect and fire officers and employees. It’s also the responsibility of the board to appoint members to national committees and make resource disburdenment. To exercise responsible management and accountability the board hires independent auditors and amend and repeal bylaws. The Australian national management is a very good representation of corporate governance. It is managed by a board of 14 non-executive directors who regularly reviews the organizational mission, values, resources ethical standards and the financial position so as to ensure accurate auditing and legal, statutory and moral law compliance. The board has a number of subcommittee that helps to evaluate the business environment, threats and opportunities so as to protect the assets and oversee corporate governance processes. Marketing and promotion The strategy used is mainly promoting the organization on the television. Watching TVC has been very effective in pulling heart strings. The managers say how else they can get the attention of people when they are not aware that there is a pathetic nation suffering. The out of sight out of mind blocks people who can assist from thinking about charity. The organization bombards the audience with the images depicting disparity in the developing nations to help them gain sympathy. Even though marketer complain that this negative images build disparity, world vision states that there is no actual ‘want’ that it wishes to fill and therefore the TVC creates a discontent. Comparison and Contrast of Both Organisations Comparison The hum anitarian work in Australia is very effective and the NGOs are very actively involved and this has greatly increased the impact to these organisation to the community and reach of the aid. Major players include Australian Red Cross and the World Vision among others (Johnson Stoskopf, 2010, p. 369). These two organisations have been very active for a very long time in the country especially delivering aid to overseas projects. Both organisation are recognised by the Australian government as the most valuable NGOs in the country they have a very good partnership with the government and this has helped them to be efficient in their delivery of assist around the country. These two organisations alone account for up to 7 percent of the aid programs in the country (Johnson Stoskopf, 2010, p. 369). These organisations are able to bring particular strength to the society and the Australian projects. The organisations mobilise public support and voluntary contribution to the support (Oppen heimer, 2008, p. 45). These organisations have very strong connections and wider network with the community and this is what makes them efficient in penetrating and taking help to the needy people in the developing countries. They are able to offer aid and other type of services to even areas that the government-to-government connection or aid cannot be attained because of various reasons. These organizations have a lot of experience and expertise in address the needs of people in disparity times especially during emergencies where there needs to be fast and flexible responses. Both world vision and Red Cross contribute to the kit that the Australian government needs to progress its projects abroad or overseas. They do this in collaboration with the aid agency of the government of Australia and education.au (Oppenheimer, 2008, p. 48) The world vision and the Red Cross have been very active in provision of quick response and generous support to the communities in need following human itarian crises at national and international levels (Johnson Stoskopf, 2010, p. 369). The organisations have been effective in supporting international responses to places like pacific islands, Indonesia, Africa, Asia and Iraq. Contrast Australian Red Cross focused on emergency response to the victims of accidents, natural disasters and war (Oppenheimer, 2008, p. 45). The organisation has hence been seen to be active in activities like distribution of health facilities and water. For instance when the Cyclone Yasi hit Australian in the northern Queensland, about 150,000 fled their homes to seek safety elsewhere. The Red Cross responded to provide first and safety services, food stuff and water among other things. Since then the organisation has sought to up its effort to provide for the needs of those in desperate situation and has included major activities like evacuation and recovery as main projects it ventures in. The word vision does not actively engage on provision of first a ids services and evacuation activities. By virtue of this, the Australian Red Cross has been actively providing emergency preparedness services to help people in preparation for emergencies focusing on the most vulnerable communities like the elderly and people with disabilities (Oppenheimer, 2008, p. 48). They also seek to strengthen people’s resilience when faced with emotional and financial problems. Red Cross responds to emergencies and offer personal support to the victims to survive after the disaster or problem they experienced. This helps in coping between with the long term impact of the disasters. World vision supports children to cope when they are orphaned contrary to the emergency respond to unexpected disasters. The world vision operates mainly with projects to target its clients. The relief projects could be short terms while project like rehabilitating people can last longer even up to 15 years. The main goal for the program is to empower the community and hel p the people to become self-reliant via a number of activities that could include health benefits, leadership development and trainings in small businesses. Besides relief and long-term projects, world vision is also involvement in emergency responsible. Initially the organisation only focused on helping children and meeting their long-term needs like education but it has since revised its policies and now offers emergency services. When tsunami hit Japan, the organisation was among the first ones to respond to the disaster and provided relief services. It was also very actively involved in the Haitian earthquake as well as that of Chile. It distributed emergency materials to Miyagi and also provides clean water, blankets, food and temporary shelters. The main goal of world vision has still remained to focus on children especially those orphaned by HIV/AIDS and offer them basic needs, education and social support. This has enabled the organisation to be very strong in empowering the society. Conclusion Generally, the change in economical output and productivity of businesses can be influenced by corporate citizenship. The government polices and the public policies have an impact on the way CSR is implemented and the distribution of resources. The implementation can be decreased when the government gain more trust from the public or when the economy greatly improves and when the public demands the government should take more responsibility on the social welfare on the community. As already implied companies are not island and need to develop good relationship with the community as corporate citizens as well. It has a second benefit of improving the company’s reputation besides the feeling of satisfaction for doing the right thing. Recommendations We recommend that the $200,000 be allocated to health activities. This is a good place to exercise corporate responsibility (Aaronson Reeves, 2002, p. 67). Humanitarian activities are not about competition but collective responsibilities and consequently, organisation that are pursuing these goals need to work together in partnership. It is recommended that the organisations that support provision of water and sanitation as well as hygiene projects. Access to clean water is very critical for the community’s basic health and it can actually reduce the mortality rates of children in Australia. Considering that accidents happen unexpectedly and cause serious damage and mayhem, there needs to be better and enhanced international and regional coordination of the Australian humanitarian projects. The health systems are usually the most affected in such events. The Australian policy provides that health should be given the highest priority especially infectious diseases among children. World vision seeks to prevent this as the Red Cross supplied medical equipment and material to be used. Reference List Aaronson, S Reeves, J., 2002, Corporate Responsibility in the Global Village: The Role of Public Policy. National Policy Association, Washington, DC. Australian Red Cross, 2009, Organization Structure. Web. Garth, L., 2007, How is the Neighbours’ Health? May 2007, World Vision, Australia. Web. Gibbs, E.A Grey, P. G. 2006, Five Foundations Of Human Development: Is Our Material Driven Life A Threat, Authorhouse, Bloomington P. 141. Johnson, J.A., Stoskopf, C.H., 2010, Comparative Health Systems: Global Perspectives, Jones Bartlett Learning: Sudbury, MA. Oppenheimer, M., 2008. Volunteering: Why We Can’t Survive Without It, UNSW Press: Sydney. Rondinelli, D. 2006. ‘Globalization Of Sustainable Development? Principles And Practices In Transnational Corporations,’ Paper Presented At MESD 2006 International Research Colloquium In The Georgia Tech, Atlanta, Georgia, U.S. Suter, K. 2010. Australian Red Cross Society, Global Direction. Tim, K Claire, M., 2003. ‘Empowering the People? World Vision and ‘Transformatory Developmentâ€℠¢ In Northern Tanzania,’ Review Of African Political Economy, 39 (96): 293-304. World Vision International, 2009. History. Web. This assessment on Resource Distribution: Corporate Social Responsibility Policy was written and submitted by user Alannah Little to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.